Customers For Life By Carl Sew Essay -- essays research papers

"Customers for Life"Carl Sewells book of account Customers for Life is devoted to teaching the problemperson of today ways in which they can turn one-time buyers into guests for life. He states that every customer has the ability to be worth 332,000 dollars to your business if you can keep them for life. Mr. Sewell is the number selling luxury automobile dealer in the country. He started from the bottom and manipulated his automobile business into a 250,000,000-dollar business. In his book he explains the things that he has found to excogitate for his business in great detail so that you may to a fault apply them to your business. The entire book revolves around these 10 commandments to customer redevelopmentThe Ten Commandments of Customer Service1. Bring em back alive. wait customers what they want and give it to them again and again. Do not try and barb what the customers want, just ask them. They atomic number 18 more than willing to tell you. You should forge it easy for the customer to tell you what they want by giving them a short questionnaire. Most importantly, you do not want to pester the customer if you bother the customer, they are not going to be happy. 2 Systems, not smiles. Saying please and thank you does not ensure youll do the hypothesise right the first time, every time. Only systems guarantee that. There are two major components of a system. The first being to do the demarcation right the first time and the second one is having a conception in place to deal with things when they go wrong. Bei...