Culture And Second Language Learning Essay Example for Free

Culture And Second diction accomplishment EssayThrough the conduction of studies, it has been discovered that accomplishment a blurb voice communication, particularly in a site where second linguistic process polish is attached particular importance, requires an immersion into the lingua and cultural societies of the inherent speakers of the second talking to that is to be look outed (Wan 44-45). This indispensability is extremely important to be followed as the immersion on the societal components of the second wrangle of the native speakers helps the learner to obtain more hands-on learning benefits when trying to acquire second language abilities (Wan 45). writings Re encounterAlthough numerous language specialists do conclude that market-gardening and social groups exercise great turn on the acquisition of second language abilities, these specialists be still bound to not realize that the components that command this situation ar interconnected and b e not distinct entities from each different (Wan 46). It is crucial to catch that learning a second language involves factors that cannot exist without the existence of other factors (Wan 47). Most recently, it has experience a trend to become immersed in the culture of the native speakers of the second language through the use of the profits (Wan 47).Numerous second language learners browse the web in order to meet immersed into the native speakers culture (Wan 47). Numerous second language learners can in spades learn through the utilization of this method as the web has got a lot of in turnation from around the world to offer to the browsers (Wan 47). Methodology And Data compend Result of the surveys participated in by English language learner students 3 1. Methodology They suck had problem forming booster shotships due to language barriers.Data Analysis A little over 65 % of these good deal have had trouble forming friendships with English native speakers in the Unit ed States due to language differences. It is often uncomfortable to form a friendship with people whom you often encounter difficulty in conversing with. An interesting conversation turns pungent when you have difficulty conversing with someone. The people who face this difficulty with English native speakers often become solitary while living in the United States if they ar not able to find friends that sh are the equivalent language as them. 2.Methodology They have had difficulty achieving their academic goals than they would have if their instruction at school day were conducted in their native language. Data Analysis Although non-native speakers of English who are practiced in English are the only non-English speaker foreign students who are admitted for formal academic studies at schools in the States, English proficient non-native English speakers also still encounter difficulty in their academic studies than they would have if the instruction was conducted in their own language. This is such the case as the mentioned students still are not used to the English language.These students near usually converse with their circle of influence in their native language, hence, this situation causes them to become awkward in utilizing the English language in their academic studies as well. The most objective advice that can be recommended from this situation is for the students to use the English language often yet when conversing with non-native English speakers who form their circle of influence. Or, it would be better if these students would be able to find native English speaker friends who would be willing to practice conversing with4 them in English on a regular basis. It would also be helpful for these students to practice sharpening their English language writing skills through regularly utilizing writing drills. 3. Methodology Language barriers often make the students observe a longing to go home to their country. Data Analysis Numerous students who experience difficulty learning English in the United States are usually not able to adjust to their social purlieu in the country. As a result they often feel that they are social outcasts and feel that they assumet belong in the community.Because of this situation that they may get into, they may become inclined to go back to their home country. 4. Methodology Language barriers may have the tendency to make the students inculcate a lower self-esteem. Data Analysis The students feel that they are not smart enough as they are not able to efficiently learn a second language. This dampens their spirits of good self-esteem. 5. Methodology These students become the targets of discrimination pranks in the United States. Data Analysis Numerous of these students become the victims of prank jokes just because of their curb English language abilities.They are ensuren as vulnerable group of people as they create a self-image of organism dumb or not smart enough due to their express English language abilities. 6. Methodology These students become too dependent on an English proficient relative, family member or friend while in the United States. Data Analysis This becomes the situation as the students may not even be able to convey simple information to strangers (e. g. , giving orders at a restaurant) due to their limited 5 English language abilities. The mentioned family member, relative or friend may eventually feel that these students are becoming a burden on them as time goes on. 7.Methodology Numerous students are backward to learn English as a second language because they feel that learning it would cause them to someway exhibit disloyalty to their own language and culture. Data Analysis It now a common trend that people do somehow paint a picture on other people as being colonially influenced if they try to learn a second language. This causes these second language learners to become self-conscious when trying to learn a second language. If these peo ple become too self-conscious to learn a second language, they may also give up the pursuance of a goal to move to another country and other goals that come with it.8. Numerous people abandon their culture altogether and adapt the culture of the native speakers of the second language that they are learning. development a second language ultimately also causes one to get immersed in the culture in which that language belongs. Therefore, at that place are times that the culture of the learners gets totally bedraggled as these learners try to learn a second language. This situation is sometimes viewed negatively by others. Results Learning a second language definitely has its ups and downs.The learners would just have to weigh in whether the advantages outweigh the disadvantages as a basis in making their decision to learn a second language. However, we can definitely see that as long as the statement of the second language is executed properly, numerous students are able to learn the language efficiently and utilize their second language fluency in worthwhile activities and 6 and professions. Discussions Three questions need to be answered in order for specialists to improve second language learn and learning (Conference Probes Second Language 1). These questions are the following (Conference Probes Second Language 1)1. What are the strategies on explore that need to be executed in the implementation of second language culture in America (Conference Probes Second Language 1)? 2. What are the strategies on research on the execution of second language education in the United States that need to be improvised (Conference Probes Second Language 1)? 3. What are these research strategies that are deemed to be effective (Conference Probes Second Language 1)? Reading, writing and speaking fluency of a second language does not come automatically if one has acquired extensive knowledge on the language usage (Swiderski 4).A cultures main foundation is the official l anguage that comes with it (Swiderski 6). When one first learns a language, he/she automatically first learns its corresponding culture (Swiderski 6). A language mirrors its corresponding culture (Swiderski 6). However, the language and the culture are not exactly similar in every ways (Swiderski 6). Because when learning a language one learns all about its usage, its interconnected component, culture, is also being learned during the process of learning the language (Swiderski 6). Therefore, language and culture are still 7Regarded as separate entities (Swiderski 6). We can unfeignedly see that a language tells about what kind of culture it evolves in (Swiderski 13). For example, a classroom where an English language learning class is held comprises of styles and settings that tells about the culture of the country where the school that houses the classroom is located (Swiderski 13). Significant differences in the way that the English language is used among the native and non-nati ve speakers of English are considerably noticeable (Lucas 59). However, there are some questions that arise from this conclusion (Lucas 73).These questions are the following (Lucas 73) 1. Do the students make requests to their professors directly or indirectly (Lucas 73)? 2. Is politeness evident in the way that the students make the requests (Lucas 73)? Conclusions Charles Hutchison, Lan Quach and Greg Wiggan wrote in their article entitled, The user interface of Global Migrations, Local English Language Learning And Identity Transmutations Of The Immigrant Academician, English language instructors who experience teaching students belonging to different cultures, experience the following culture shock situations 1.Problems in differences in teaching and learning. 2. Problems in differences in curriculum and assessment. In the article entitled, The Interface Of Global Migrations, Local English Language Learning And Identity Transmutations Of The Immigrant 8 Academician, using the s ocial-constructivist (and cognition) theories as references, instructors of English language classes experience changes in the way they view language through the following ways 1. They may be forced to conform to the students and their circle of influences viewpoints and theories. 2. They may experience communication barriers.Furthermore, the authors state in the article that the English language instructors come to realize who they really are and their vocation objectives due to the following reasons 1. They shape what types of people their students become and their students self-esteem. 2. They struggle in destiny their students realize their own identity as a minority in the United States. 9 whole works Cited Hutchison, Charles, Quach, Lan Wiggan, Greg. The Interface of Global Migrations, Local English Language Learning And Identity Transmutations Of The Immigrant Academician. Forum On Public Policy A Journal Of The Oxford Round Table (2006). Lucas, Sigrun. Students Writing Em ails To Faculty An Examination Of E-Politeness Among native-born And Non-Native Speakers Of English. Language, Learning Technology 11 (2007) 59, 73. Swiderski, Richard M. Teaching Language, Learning, Culture. Westport Bergin Garvey, 1993. Wan, Shun. Second Language Socialization In A bilingualist Chat Room Global And Local Considerations. Language, Learning Technology 8 (2004) 44-47. Conference Probes Second Language Research Needs. Reading Today August 2001.

How to analyze an ad Essay Example for Free

How to analyze an ad Essay abstract of how a particular advertisement attempts to appeal to consumers By giving form to audience motives and desires, advertisers have the vanquish chance of arresting attention and affecting communication. This is an analysis of the lift advertisement for Maxwell House chocolate created by the design agency Ogilvy Beijing of China. When the doors overspreaded, sleepy-eyed people in an office building were point awake, providing a tongue-in-cheek metaphor for the effects of beverageing a cup of Maxwell House Coffee. The food market has grown increasingly congested in a frenzied competition for the consumers attention. Within this consideration advertisers believe that in order to get consumers to buy their product ads carry to have two orders of substance an appeal to deep seated emotions and information on the product. A sales pitch is used to quarter attention and effectively convey the virtues of the product on offer. Elements of goo d layout are necessary to control the message. ruttish appeals seem to fall into several distinguishable categories. Every ad uses a variation of these appeals the conduct for sex, affiliation, guidance, prominence, attention, autonomy, or the need to nurture, aggress, achieve, dominate, escape, or to feel safe.This ad totally circumvents all conscious reaction when the lift doors open to reveal a gaping press. The illogical link between a gaping hole in the floor and a cup of Maxwell House Coffee is embedded in the metaphor a better way to wake up. The link is forged pre-logically in the mind of the person who steps into that lift. Ones of import instinct is to protect oneself from falling. This is so deep-seated and spontaneous that the advertiser leaves no other option for the onlooker. This ad relies on aesthetic sensation for its appeal which, needless to say, has been executed with perfection.Nothing in this layout could be added or left out. Apart from the initial injure the onlooker has to admire the optical illusion and the cleverness of its presentation. The electrical shock of this ad on all of ones senses is undeniably large. Other appeals that are present in a lesser and overlapping degree are a need to nurture a need for guidance a need to escape a need to feel safe and a need for curiosity. Stylistic features are non appeals in themselves but influence the way the basic appeal is presented. This ad could be classified as avant garde. This ad is innovative, experimental and unconventional.The most striking element of the ad is the floor graphic which instantaneously grabs ones attention and penetrates the mind so profoundly, youll never forget the assure. The viewing angle on this ad relies on the premise that people instinctively look down when entering a lift, not only to look where they are stepping, but to avoid eye-contact with strangers. When they do look up, they look straight into the resolution a cup of steaming hot Maxwell Hous e Coffee to wake up. Targeted customers sleepy office workers. All the elements of the ad come together in a single appeal drink Maxwell House Coffee to wake up.The vast majority of ads employ a common cross off of textual features headlines, body copy, and slogans. Copywriting has a function to sell the product. This ad epitomizes the words art in following of a business goal. The floor graphics replace the need for a headline. The body is presented in a most refreshing way (no pun intended) and consists only of two words embedded in the steam to further engage ones imagination of the aroma of freshly brewed coffee. Body copy follows a enactment and caption style. The traditional need for a slogan is sufficed by the placement of the logo of the product on the coffee cup.The elements of the layout of this ad totally control the way the message is received. The message is delivered in a unequivocally creative and totally unexpected way. There is no competitive noise as the presenc e of the ad takes up the whole space within the lift. All layout elements have been used to maximum effect attention, balance, proportion, movement, unity, clarity, simmpleness and emphasis. Balance is achieved by proper weight distribution. In this ad the weight is on the floor. Ones knowledge of the effects of gravity plays a subconscious role.The tonal quality of the floor graphic and its dismay inspiring content visually pulls one to the affectionateness of the earth and back again. The poster is optically centered so the reader cannot miss the sales pitch and the artistic composition is zip fastener absolutely of excellent the floor graphics, the bare lift, the metallic surface of the lift walls and the design and placement of the single poster. In a highly original way forceful emotions are brought forth in an experience of rebellious surprise. The presentation of the information in the poster is reserved, dignified, formal, clean, uncluttered.Ones emotions guide the co nsumer through the ad, from beginning to the end. directional impetus favors the elements to be stressed. The onlooker has nowhere to go. The recipient is taken within the advertisement. Inside the lift, there is nothing to compete with it. The layout is unified by the confines of the lift, the muted colors of the walls, and the complementary colors in the poster. The inside of the lift determines the parameters of the ad space. This is a classic use of white space where the advertiser cleverly employs the barest necessities in such a profound way that this ad and the product it offers become unforgettable.The two important elements of shock (floor graphic) and solution (poster) are uniquely and very cleverly tied together. The message is clear and simple. Wake up with Maxwell House Coffee. Emphasis is achieved through the dominant element, the floor graphic which contrast sharply in size, placement and most of all its the impact to that of the poster which is strategically placed in the optical centre of the lift wall, directly opposite the doors (shock versus solution).Perfect. Does this ad effectively appeal to its target market? Yes, profoundly. And here is why The chief element of this ad is the clever use of graphics to depict a gaping hole in floor of the lift. The product information is minimal as it needs no elaboration. The logo and a cup of coffee are all that is required. The rest is dependent upon the recipients own experience and feelings towards the product. The target market is well defined.The communication between the producer and the consumer is crystal clear and totally lucid This product is experienced to be genuinely gratifying to the prospective consumer and a even non-coffee drinker go forth enjoy the emotional ride offered by the advertiser. Here both ends of the communication channel have been profusely rewarded. The ad is clever, innovative, refreshing and directed at one appeal drink Maxwell House Coffee. This won an internatio nal award for Best use of Ambient Media Large Scale in 2008.

Political Influence Essay Example for Free

Political Influence EssayA person is fed information throughout their life from various outside influences this is how one forms values, discerns and opinions. From this, one is qualified to shape their political views based on what they believe or have been taught to believe. There are many factors that come into play when these views are formed, such as historical events. Others while apparent have a latent effect, such as gender, race, socio-economic locating etc. The way a person is brought up has a fairly large impact on political socialization. Children come to know their parents value systems and beliefs. The children are brought up around these beliefs and these beliefs are instilled upon them in two unconscious and conscious ways. This is the beginning. As a person is introduced to more situations and experiences their views are molded further merely the foundations are always there. Most Americans do not spirit thorough the inner workings of our disposal and the general idea of political sympathies.Instead they look at what politics has to offer for them. It is far easier to just look at politics based on your opinions rather than through the policies and procedures. With the innovations of modern technology and the mass media, hoi polloi dont have to look that hard for issues surrounding politics. All they have to do is turn on their T. V. or read the news on their favorite search engine web site. I think that this has had a negative effect on peoples political views.Instead of reading articles and forming opinions on their own, they are shown the sensationalized view of politics and a fairly biased/limited perspective. My own political views were formed the same way everyone elses were. My parents taught me approximately the differences between democrats and republicans, what the president does and even about the legislative branch. These teachings were mainly based around their own views however always with quite a bit of objectivity . I grew up in a fairly chuck up the sponge household my parents encouraged individuality and self-reliance.This gave me the ability to learn and think about things on my own, being able figure out how I felt about them. Another interesting thing about my procreation is that I grew up without a computer, so when I wanted to know what was going on I had to watch the news on T. V. The school that I went to was fairly progressive and the teacher that I had for kind Studies taught us a lot about both our local and federal governments, all of which have helped me from my political views.I am a very open-minded person and this carries over heavily into how I view politics. I tend to focus on the single issues at hand and not on which ships company is proposing them. I feel strongly on many issues, to include abortion, education, foreign/domestic policy, welfare and some recently civil unions however I try to understand both sides not to agree only when to understand. I do feel that I could be far more educated in politics, precisely I believe I am off to a good start.

Joseph Conrad’s The Heart of Darkness Essay Example for Free

Joseph Conrads The Heart of Darkness EssayJoseph Conrads The Heart of Darkness has foreshadowing that adds a lot of suspense byout the book. Conrad used foreshadowing through minor details that are not clearly stated and are to be interpreted as the book continues. The setting of the bookon a thin sailing craft on a river as night fallsand Marlows comparison, by implication, of the sulky heart of Africa (the Belgian Congo) and the barbarian darkness on the northern fringes of the Ro world Empire, both are examples of irony and foreshadowing. In the setoff Marlow is remembering what it may have been like to be a young Roman conqueror exploring through the jungle. He would have had to deal with cold, fog, tempests, disease, exile, and death Marlow work forcetions how the soldier would have had a fascination of the abomination . subsequently in the book this same fascination overcame Kurtz after(prenominal) his enormous time in the Congo, he hates sometimes the idea of being taken away . Even when Marlow finds Kurtz, he cant break the plot of ground the heavy mute spell of the wilderness that seemed to draw him to its pitiless breast by the awakening of forgotten and brutal instincts When Marlow begins to share his story about an earlier sea voyage, he shares with his fellow mates a story about how one of their tribal chiefs was killed because of a fight that arose over two black hens. Fresleven, one of the men in the fight, began to beat a native because of his desire for the hen. The natives son broke up the fight and made a tentative jab with a spear at the white man and of course it went quite easy between the shoulder blades .Marlow then takes Freslevens job as captain of the ship, stepping into his shoes. Later on in the book when Marlows ship is under a light attack, his steerer was speared through the ribs, causing him to die. Blood filled Marlows shoes, and he threw them overboard. This is an example of foreshadowing, because Marlow fills Freslevens shoes without realizing the proficient extent of the job. It also an example of irony, because when Fresleven, a nice white man is killed, nobody was shaken, yet when the evil was speared Marlow was full of regret. another(prenominal) example of irony is that Africa is constantly being described as a dark and gloomy place in the novel, but the Europeans are the ones that actually have the dark hearts.The Africans only sterilize violent because they want to keep their culture alive, and the Europeans are willing to throw that away as long as they earn a profit. The only reason the Europeans wanted to invade Africa was for commercial benefits, and that is dark Another example of foreshadowing is the two women knitting black wool outside the office Marlow visited before he went on his journey. The color black often appears to Marlow when he is headed for trouble.. The women were sitting outside, drawing in unsuspecting callowness ready for adventure, yet unaware of the danger ahead.Later in the book when Marlow is following Kurtz into the dark, dangerous forest, he reflects that the knitting old women with the cat obtruded herself upon my memory as a most improper person to be sitting at the other end of such an affair . Conrad used irony and foreshadowing by describing the different scenes in a very dark tone that when looking back at them after certain events happen in the book show the way that specific narration such ,as the birds knitting black wool, links to the events following it.

5 great leadership qualities Essay Example for Free

5 outstanding leaders qualities EssayLeaders are often portrayed as heroes and role models, but there is also a darker side to being a leader. Adolph Hitler was one of the superior leaders in the last 100 years, if not the superior leader of altogether time. One soldiery had the ability to lead a country, with a population of 20 million people, against the whole field in a vision he saw fit. One earth leading Germany out of economic stamp after previously being through World War I was an incredible feat. This is indeed what every last(predicate) leaders strive to be. Hitler is one of the best models for inspiring leaders. He exhibited some of the greatest qualities of being a leader, which included the following vision, eloquence, charisma, strong will, and tyranny.Vision is a manner in which someone conceives something. All leaders must be goal oriented, and Hitler had one of the greatest objectives of all time. He wanted to purge this earthly concern of all the Jews, Gypsies, Homosexuals, and anyone else that didnt fit in his definition of the perfect race. His perfect race the Arian race consisted of blonde-haired, blue-eyed Caucasians. Although he was not able to complete his vision, he still fought for it until the turn back of his life.One of the most outstanding leadership qualities of Hitler was his eloquence. Being eloquent is to be fluent and persuasive in speech. Hitler would stir up the masses with his eager speeches. This was one of Hitlers greatest assets. He was able to get his audience so passionate and zealous oer his goals, that they would follow him regardless of what he said. Imagine in what manner someone must talk with 20 million people in order to persuade them to eradicate a race without moral regret. When he would speak, he would sweat and get so fanatical about his speech that women would cry when he spoke. other important quality of Adolph Hitler was his charisma. Charisma is a quality attributed to those with an ex ceptional ability to secure the devotion of a large number of people. Without charisma, a leader can not function successfully. Hitler attained devotion from closely anyone that he spoke to. The German people were ready to fight the rest of the world to achieve the world that Adolph Hitler saw fit. Men were willing to give theirlives to satisfy a single man.Hitler had one of the strongest wills of any man that this world had seen. He refused to allow anyone get in his way. This is what guide to World War II. He would so far betray the Russians, his one time allies, for not also agreeing with his ideas. His will also helped Germany out of depression. It is said that Germany had the greatest economy it has ever had in the rule of Adolph Hitler. He did this by political maneuvering and strategic planning.His will helped figure out Germany one of the most powerful countries in the world in its time. In fact, some historians devote the end of the depression due to Adolph Hitler. This is because many governments got out of their economic depression by actually fighting in World War II. This stimulated many countries and helped the world all over.The last of his important qualities was tyranny. A dictatorial government is one in which there is a ruler with arrogant power. Tyranny enhanced all of his other traits. This is because if someone did not follow him willingly, they were forced to follow him under his government. A leader demanding absolute power is not a bad thing at all times. It does not allow for disarray within a group and may also lead to more efficiency and cooperation. Hitlers tyranny united Germany under one person and allowed it to challenge anyone that stood in their path.Adolph Hitler may not have been a great person, but he was a great leader. Under his rule, Germany pulled out of an economic depression that was plaguing the rest of the world. Also, Germany stood up once again after a First World War and challenged the world once more. s ome(prenominal) people might disagree about him being a great leader because he led Germany to another loss, but this was inevitable because one man cannot stand against the world and hope to win. Nevertheless, Hitler was one of the greatest leaders of all time and should be a template for future leaders.

Superman and Me Essay Example for Free

Superman and Me EssayHopes disregard change a persons ability to make choice. Society determines the role that every individual must adapt to according to age, gender, break away and so on. In Sherman Alexies article, Superman and Me, he expressed his unsatisfied to discrimination of the society by showing his passion of obtaining knowledge from books. The author wanted the audience to understand his view of equality by telling his life story.Hes a Indian who grew up on the Spokane Indian mental reservation in eastern Washington State to a middle-class family that consisted of a mother, father, older brother and leash sisters. He organizes his essay in a chronological structure. His father was trying to make the family live better. He love his father and he love books. Alexies argument against the discriminative eyes of the population begins to go stronger to detect in the middle of his piece of writing. By translation the different kind of books, he learnt to count on de eply and which made him smart and wise.He could totally understand what was happening around him which race and ethnicity can change views and victimize by labeling. He supposed to fail but he refused to. He recognizes that reading is non-discriminative. Everything contains words that can form ideas, sentences, opinions, and etc. It was a relief from understanding that words can be a source of pleasure and an escape from hatred. He determines that the love of literature had a designing on his life, to try to save his life.He paints a picture of himself speaking to kids who remind him of the struggle to be Indian in the non-Indian environment. He points out the different peers of that class that strive for distinction or fade into the shadows that polish created for them. Finally, my conclusion to reading this piece of work is that now I will treat diversity in a new way. I will no longer judge due to differences. Yet, I distillery wonder, why did he reveal the fact that his fathe r went to a Catholic school on purpose but not explain the purpose itself?

Effects on Vietnams economy: Hospitality and tourism

Effects on Vietnams delivery Hospitality and touristrytourism which plays an of the essence(p) part in the economy of Vietnam creates lots of jobs and export value. Nevertheless, in that location be still more difficulties that Vietnam has to overcome in order to make our dream becoming unmatched of countries which is famous for tourism come true.Vietnam is one of members of Southeast Asia, which has a lot of exciting stinting activities in general and tourism in particular. Vietnam has a lot of advantages to sustain tourism. Therefore, to make Vietnam an ideal tourism destination, our plain should have specific strategies for this goal.First, one strategy for Vietnam tourism break upment is worldwide cooperation. In order to realize sustaincapable tourism growth, the Vietnam government should increase the cooperation with many countries around the military man, especially Asian ones. For example, many events were held for the intimacy and solidarity of Vietnam and Laos in 2012. To mark the 50-year anniversary of 2 countries diplomatic relations and the 35-year signing of friendship and cooperation treaty, Vietnam organized the terce Vietnam-Laos friendship festival. In addition, Vietnam has cooperated with Japan tourism authority and entrust receive 1 million Japanese arrivals to Vietnam in 2015. The 40th day of remembrance of bilateral relationship between Viet Nam and Japan in 2013 in culture, sports and tourism activities is an important landmark for the bilateral tourism cooperation. From these examples, we can see that to improve tourist fabrication, Vietnam should wage increase international tourism cooperation with other countries and international organizations, and links our tourism market with regional and world tourism ones. Moreover, Vietnam should expand bilateral and multilateral cooperation relationship to gain the support of other countries and international organizations, accelerate Vietnams tourism development and integratio n, and increase the image and status of Vietnams tourism in the international arena.The turn strategy to improve tourism industry is alkali development in line with environmental protection. For a sustainable tourism development, it is extremely necessary that the tourism infrastructure remains should be invested appropriately. Vietnam opened its doorway to the world in 1994. Vietnam has a lot of tourism potentials. Vietnam is changing to make tourism better. Vietnam should pay attendance to the minute of air transport of passengers when the country becomes the favorite destination for international visitors. We should upgrade and expand the system of international airports, increase the well-equipped planes, open new routes to many cities in the world, and increase the quality of the flights to meet the need of tourists. For example, Vietnam is planning to build yearn Thanh international airport with a giant amount of capital enthronization to serve much foreign tourist s. In recent years, Vung Tau has been a specific example of developing infrastructure in line with environmental protection. Vung Tau city has measures to conserve the environment. Many hotels in Vung Tau have met criteria on the environmental protection and contributed to saving energy. Furthermore, many tourism areas and hotels in Vietnam should focus attention on investing in standard systems of treating sewage and garbage, clearing beaches, cultivating trees, looking after gardens, and creatingclean environment and beautiful scenery to serve tourists.The abutting is human resource development for tourism. Vietnam involve to have some plans to develop human resources for tourism industry both in terms of quality and quantity. The tourism human resources in Vietnam should learn occupational skills and knowledge. They are directly influencing services quality, tourists satisfaction and the professionalism of the tourism sector. Schools and universities specializing in tourism sho uld develop a network of strong tourism nurture establishments with modern technical and teaching equipment. The purpose of this training is to build the professional tourism labor force having practical skills and experience to please the tourists coming to Vietnam. Vietnam should ray tourism professions that impart help to increase the tourism workforce and competition with other countries. Reinforcing foreign lecture for people who work in tourism is a necessary factor to help Vietnam integrate with the worlds tourism industry. In the past, many tour guides couldnt speak English and other languages, or they only used body language with simple words to express what they wanted to talk about. In a competing environment with other countries, Vietnam should invest in training labor force with ability of communicating with foreigners fluently. Our countries should have many programs about sponsoring the excellent or well-qualified students to study over seas to widen their object about tourism, which is very helpful for Vietnam. After they have experience of tourism business from many countries, they will contribute what they learn to the construction of nation.According to the travel recommendation, Vietnam is facing many challenges, fierce competition with countries in the region such as Malaysia, Thailand, Cambodia. On the other hand, the neighbors have very huge merchandise investment campaigns in order to increase the winiveness of tourism market, so the ability to attract tourists in Vietnam becomes more difficult. On July 11th 2012, group of international experts came to Vietnam to assist our country make a tourism marketing scheme and a plan for tourism growth in the future. The experts aided the Vietnam National Administration of Tourism (VNAT) to develop advertising schemes in 3 terms short, medium, and long. In addition, they helped VNAT analyze information from 7 important markets. From experts report on trademark concepts, communication chann els, marketing instruments and action strategies. Vietnam acknowledged that boostment was a divulge point in developing tourism and increasing the competition in international arena. Vietnams tourism industry should have a strategy and clear developing target for marketing activities, and effectively advertise about the diversity of tourism products offered and main tourism areas, prolong the time of visitors temporary residence to attract tourists back. Moreover, we should have tourism websites introducing destinations, and expand the system of foreign travel offices to make the marketing better. Vietnam pressingly needs to use many new trademarks and contemporary advertising tools to highlight its tourism image.With the coastline of over 3000 km, 2700 small and large islands, many beautiful beaches and famous bays, Vietnam has a lot of opportunities for sea tourism development such as Vung Tau, Da Nang, Nha Trang, Ha Long, Phu Quoc, Phan Thiet From now then on, Vietnam should pu sh beach-island tourism effectively. Sea tourism is considered as a scheme and a strong point in Vietnam tourism. One of well-known destinations that attracts a large number of international tourists is Ha Long bay belonging to Quang Ninh province, and widely known by the beautiful ornament of limestone. Besides, Nha Trang and Da Nang are places having charming beaches on the world. The sea tourism industry attracts approximately 70% of international visitors, 50% of domestic tourists annually, and accounts for 70% of turnovers for the whole tourism. Moreover, Vietnam should focus on building many standardized hotels in coastal regions. It is necessary to organize the sea tourism fair at national and international levels to develop brand and affirm position of Viet Nam sea tourism. Organization of the Viet Nam international sea tourism fair will contribute to promotion of sea tourism in Nha Trang Khanh Hoa in particular and Viet Nam in general. The growth of sea tourism not only h elps people living near the beaches have jobs but also stimulates economic development. In addition, sea tourism of Vietnam should connect with national protection, security, and establish marine tourism areas to be able to compete with other countries.In the past, Vietnam was a nation having a long period of time in preventing invasion from strong enemy such as China, French, USA therefore, nowadays, it becomes an interesting places which foreign visitors are unmatched to discover about its people, custom and culture. This is a nigh(a) opportunity for Vietnam to develop cultural tourism. We should open many tours to famous destinations that still keep historic landmarks (Cu Chi tunnel, palace of independence) or cities having ancient features ( Hanoi capital, Thang Long citadel, Hue old capital). In addition, many traditional festivals should be encouraged to contribute to introducing the beauty of intimate culture to international friends.In conclusion, it is forecasted that in the next 10 years, Vietnam tourism industry will ride out to grow rapidly. Nevertheless, to encourage the tourism potential of the country, we should know to take advantage of development chances and make good our shortcomings in coming years, which makes tourism play an important part in the national economy..